Schedule
Wed. November 30th Thurs. December 1st
10:35am - 11:20am SV IDGA SV IGDA
11:25am - 12:25pm Verizon Developer Community Verizon Developer Community
12:30pm - 1:30pm Windows Phone Windows Phone
1:35pm - 2:30pm Facebook Facebook
2:35pm - 3:30pm Facebook Facebook
3:35pm - 5:15pm Android Android
5:15pm - 6:00pm TBD TBD
Appnation III - Developer Boot Camp
Session Details

Think you've got the chops for this kick butt workshop series? SV Android, Facebook, Verizon, Windows Phone, Salesforce.com and more.

SV IGDA
11/30 & 12/1: BEST PRACTICES & TIPS FOR MONETIZING MOBILE GAMES

As the free-to-play market continues to grow for mobile games, developers are looking for insight on how to effectively monetize their freemium-based games. With in-app monetization proving, for some games, to be more than 25 times more effective than paid, it’s easy to see why. By implementing the right items and marketing techniques, developers can increase their Daily ARPU 3 times in just a few days. During this session we’ll take a look at the best ways for developers to earn money in their free games. Whether it’s through ads, map packs, clothing, pets, energy boosts, weapons and so on, we’ll review some of the best techniques from several of today’s most popular types of freemium mobile games.

Verizon
11/30: LEVERAGING VERIZON NETWORK APIS TO BUILD KILLER APPS AND BROADEN YOUR DISTRIBUTION

12/1: LEVERAGING THE VERIZON NETWORK AND THE VCAST APP STORE TO DRIVE DISTRIBUTION AND MONETIZATION

Microsoft
11/30 & 12/1: DIVING INTO THE WINDOWS PHONE MARKET: SHOULD I MAKE THE JUMP
- Daniel Egan, Developer Evangelist, Microsoft Corporation

In this session we will discuss the Windows Phone Platform - past, present, and future - and discuss the key points developers need to know to build successful mobile applications for Windows Phone. We will cover the following areas:

  • The Windows Phone Platform and what makes it different and unique
  • Key Features for developers
    • Live Tiles
    • App Connect
    • Hub Integration
  • App Monetization: Build your application with selling in mind
    • The Marketplace
    • Nokia Partnership
We will finish with a Q & A session to answer any questions you may have.

Facebook
11/30: SESSION I: HARNESSING FACEBOOK SOCIAL DISCOVERY TO BOOST CROSS-PLATFORM MOBILE DISTRIBUTION: HTML5, IOS, ANDROID
SESSION II: HTML5 SOCIAL APP DEVELOPMENT, DESIGN AND DISTRIBUTION: TIPS FEATURING AUDIOVROOM AND PHONEGAP

12/1: SESSION I: DEVELOPER DEEP DIVE: LEVERAGING THE FACEBOOK PLATFORM OPEN GRAPH TO BUILD GREAT APPS
SESSION II: PRESENTATIONS AND OPEN Q&A WITH FACEBOOK PREFERRED DEVELOPER CONSULTANTS

SV Android
11/30 & 12/1: GET STARTED WITH ANDROID 4.0

  • Android monetization
  • Android performance
  • Android Advanced User Face Design and Implementation
  • Game design and development for Android